Valerie Gleason

Trine University - Ketner School of Business

BS, Central Michigan University; MBA, Western Governors University 
Office Location - Ford 209
260.665.4474 | email

I knew in kindergarten that I wanted to be a teacher. Eighteen years in marketing—working with startups, small businesses, and industries from healthcare to tech—turned out to be the perfect detour to prepare me for it.

Along the way, I served in marketing leadership roles, including Director of Marketing and fractional CMO, and developed a special love for strategy and design. I also ran my own marketing agency, partnering with organizations of all sizes to help them better understand and connect with their customers.

Teaching marketing and entrepreneurship classes demands that I focus on application. I’m passionate about helping students confidently apply their knowledge in real-world contexts. My goal is for each student to leave with skills they’ll put into action immediately.

Outside of teaching, life is full with my husband, Steve, and our four daughters. They’re my favorite humans, the ones who keep me inspired, grounded and always on my toes. Concerts — especially those I travel for — are my favorite way to recharge. Red Rocks Amphitheater in Colorado is my favorite venue... for now.